Privacy Policy

What information do we collect?

Personal information is any information that can be used to directly or indirectly identify you. This also includes anonymous information linked to identifiable data. Personal information does not include data that has been irreversibly anonymized or aggregated so that it can no longer identify you, either alone or in combination with other information.

We will only collect and use personal information that is necessary to comply with our legal obligations and to help us administer our business and provide you with the services you request.

We collect information from you when you:

  • Register on our site
  • Place an order
  • Subscribe to our newsletter
  • Respond to a survey

When ordering or registering, you may be asked to provide:

  • Name
  • Email address
  • Mailing address
  • Phone number

You may also visit our site anonymously.


What do we use your information for?

We use the information you provide for the purposes stated at the time of collection and as permitted by law. Typical uses include:

  • Personalize your experience – Help us respond to your individual needs.
  • Improve our website and shopping experience – Use feedback and data to enhance our services.
  • Improve customer service – Respond more effectively to customer service requests and support needs.
  • Process transactions – Execute payments and deliver purchased products or services.
  • Administer contests, promotions, surveys, or other site features.
  • Send periodic emails – Provide order updates, company news, promotions, or product information.
  • Send periodic SMS messages – Notify you of marketing and promotional information about products and services of interest.

Legal Basis for Processing Personal Information

If you are in the European Economic Area (EEA), HIEHA processes personal information based on:

  • Consent – GDPR Article 6(1)(a)
  • Contract performance – GDPR Article 6(1)(b)
  • Legal obligations – GDPR Article 6(1)(c)
  • Legitimate interests – GDPR Article 6(1)(f)

You may withdraw your consent at any time by emailing admin@hieha.com. Withdrawal does not affect the lawfulness of prior processing.


Your Rights

You have the right to:

  • Access, correct, or delete your personal information
  • Restrict or object to processing
  • Receive your information in a structured, standard format
  • Request direct transfer to a third party where technically feasible
  • Lodge a complaint with your data protection authority

To protect your privacy, we may request information to confirm your identity. In some cases, laws may prevent us from providing or deleting certain data.

To exercise your rights, email admin@hieha.com. We will respond within a reasonable timeframe.


How do we protect your information?

You are responsible for your username and password. Use a strong password and do not reuse login details across sites.

HIEHA implements multiple security measures, including:

  • Secure servers and SSL encryption for sensitive data
  • Limited access only to authorized personnel
  • Daily external security scanning by McAfee Secure

Private information such as credit card details will not be stored on our servers after transactions.


Do we use cookies?

Yes. Cookies help us:

  • Remember items in your shopping cart
  • Save preferences for future visits
  • Compile aggregate site traffic and interaction data

We may use third-party services such as Google Analytics to better understand site usage. These services may set their own cookies, but they cannot access personal information from HIEHA without your consent.

You can manage cookies in your browser settings, but disabling them may affect site functionality.


Do we share your information?

We do not sell or trade your personal information. We may share data with trusted third parties for:

  • Operating our website
  • Conducting business
  • Processing payments
  • Delivering products or services
  • Sending updates and promotional content

These parties are required to maintain confidentiality. We may also release information to comply with legal obligations or protect rights, property, or safety. Non-personally identifiable data may be shared for marketing or analytics purposes.


How long do we retain your information?

We retain personal information as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless longer retention is required by law (e.g., tax or accounting regulations).